Reported by Simon Daniel Yusuph l Journalist at Weng Global
Nollywood actress, filmmaker and producer Omoni Oboli has announced a partnership with telecommunications company MTN Nigeria to release seven new movies during the 2026 Christmas season, in a collaboration expected to expand access to Nigerian films and create additional opportunities for professionals in the country’s entertainment industry.
Oboli announced the partnership on Wednesday, November 4, 2026, through her Instagram page, expressing excitement about the collaboration and describing it as an important development for her filmmaking business and her relationship with her fans, whom she affectionately calls her “besties”.
The announcement was made during the MTN x Omoni Oboli TV Christmas Movie Mixer held at the MTN Rooftop Event Centre in Falomo, Ikoyi, Lagos. The gathering brought together actors, filmmakers, content creators and other stakeholders in Nigeria’s creative industry.
The partnership will see seven films released through Omoni Oboli TV, her established YouTube-based entertainment platform, as part of the content lined up for the Christmas festivities.
The collaboration also reflects the growing relationship between Nigeria’s telecommunications industry and digital entertainment platforms as companies explore opportunities to reach audiences through locally produced content.
Omoni Oboli Announces Seven-Movie Christmas Partnership
In her announcement, Oboli expressed gratitude to MTN Nigeria for the partnership, revealing that the arrangement had been kept under wraps before the public announcement.
She wrote on Instagram:
“Besties!!! I’ve been keeping something from you, but the cat is FINALLY out of the bag!!!”
She subsequently announced the seven-film arrangement, expressing appreciation for the opportunity to work with MTN.
“I’m beyond grateful to God for this incredible partnership with MTN @mtnng to bring you not 1, not 2, but 7 AMAZING MOVIES this Christmas!!!”
The filmmaker also expressed excitement about the upcoming releases, promising her audience an engaging entertainment experience during the festive period.
Her announcement generated interest among followers, particularly viewers who regularly watch her productions on YouTube.
The seven-film project represents another significant content initiative for Oboli, whose recent digital releases have attracted considerable attention among Nollywood audiences.
First Movie Scheduled for November 13
Further details about the project emerged following the Christmas Movie Mixer, where Oboli explained that the seven films would begin arriving in the second week of November.
According to a report by TheCable Lifestyle published on November 6, the first movie is scheduled to premiere on November 13, 2026.
The filmmaker also explained why she prefers to keep her movie titles confidential until their respective release dates.
She said the decision was intended to prevent other YouTube channels from using announced titles to mislead viewers searching for her original productions.
Oboli explained that some channels allegedly adopt titles announced by filmmakers and use them for unrelated productions, potentially creating confusion among audiences.
By withholding the titles until release, she hopes to help viewers identify the authentic productions on her official platform.
She also disclosed that the seven-film project had been in development for approximately four to five months, with scriptwriters working on different stories.
The approach suggests that the partnership is supported by an established production process rather than a last-minute arrangement created solely for the Christmas season.
However, the individual movie titles and the complete release schedule have not yet been publicly disclosed.
MTN Partnership Focuses on Digital Entertainment and Accessibility
Beyond the announcement of seven films, the partnership highlights the importance of telecommunications infrastructure in the distribution and consumption of digital entertainment in Nigeria.
With millions of Nigerians increasingly consuming movies through online platforms, affordable internet access has become an important consideration for filmmakers seeking to reach larger audiences.
Oboli explained that one of the benefits of working with MTN is the potential to make her productions more accessible through the telecommunications company’s YouTube data bundles.
According to TheCable Lifestyle, she said the bundles could allow viewers to watch full-length movies without spending excessively on internet data.
She explained that making content affordable was important because it could encourage more people to watch her productions.
The filmmaker also connected increased viewership to the financial sustainability of the creative industry.
According to her explanation, higher audience numbers can improve creators’ earnings through advertising and other platform-related revenue opportunities.
That additional income can subsequently support further productions, employment opportunities and the engagement of more actors and production professionals.
Her position reflects an important challenge facing Nigeria’s digital entertainment industry: producing quality content is only one part of the business, while ensuring that audiences can afford to access it remains equally important.
Omoni Oboli Highlights Employment Opportunities in Nollywood
Oboli also used the opportunity to explain how successful film production can support people working behind and in front of the camera.
Filmmaking involves several professionals, including actors, scriptwriters, directors, editors, cinematographers, production assistants, costume designers and other technical workers.
A successful production can therefore create economic opportunities beyond the filmmaker or lead actors.
Oboli explained that increased viewership could strengthen the financial position of creators, allowing them to expand their production activities and engage more people.
Her comments highlight the connection between digital entertainment, employment and entrepreneurship within Nigeria’s creative economy.
For an industry where many professionals depend on individual projects and production contracts, partnerships that improve the commercial prospects of filmmakers could contribute to more sustainable business operations.
However, the actual employment impact of the seven-film arrangement will depend on the production structure, number of professionals engaged and the commercial performance of the releases.
MTN Reaffirms Support for Nigeria’s Creative Industry
MTN Nigeria also confirmed the collaboration, describing the Christmas Movie Mixer as an event celebrating storytelling, creativity and connection.
The telecommunications company said the partnership forms part of its broader commitment to supporting Nigeria’s creative industry.
The collaboration also aligns with MTN’s 25th anniversary activities, which have included initiatives aimed at strengthening its relationship with customers and supporting opportunities within Nigeria’s economy.
Speaking at the event, Idowu Adesokan, MTN Nigeria’s General Manager of Consumer Segments, highlighted the importance of connectivity in supporting creativity, innovation and economic development.
He noted that Nigeria’s entertainment industry has significant potential to create jobs, build businesses and take Nigerian stories to international audiences.
The partnership with Omoni Oboli TV also complements MTN’s wider engagement with YouTube and digital content creators.
For MTN, supporting entertainment content provides an opportunity to connect its telecommunications services with the growing demand for online video consumption.
For filmmakers, such partnerships can provide access to wider promotional opportunities and audiences who rely on mobile internet to consume entertainment.
Omoni Oboli’s Growing Influence in Digital Nollywood
Omoni Oboli has established herself as one of the recognisable figures in Nigeria’s film industry, working across acting, filmmaking, directing and production.
Over the years, she has been associated with several Nollywood productions, including Wives on Strike, The First Lady, Being Mrs Elliott and Love Is War.
Her involvement in digital filmmaking has also strengthened her connection with audiences who increasingly prefer watching Nigerian movies online.
Her Omoni Oboli TV YouTube channel has become an important distribution platform for her productions, particularly romance, drama and comedy films.
One of the productions associated with her recent digital success is Love in Every Word, which attracted significant attention following its release.
The growing popularity of YouTube as a distribution channel has created opportunities for Nigerian filmmakers to reach audiences beyond traditional cinema and television platforms.
It has also allowed filmmakers to build direct relationships with viewers, develop loyal audiences and explore different approaches to monetising their productions.
Oboli’s partnership with MTN therefore represents another development in the changing business environment of Nollywood, where digital platforms and corporate partnerships are becoming increasingly important.
What the Partnership Means for Nigeria’s Entertainment Industry
The collaboration between Omoni Oboli and MTN Nigeria comes at a time when the country’s creative industry continues to explore new approaches to financing, distributing and promoting locally produced entertainment.
Nollywood remains an important part of Nigeria’s cultural identity, providing a platform for storytelling, cultural expression and employment.
However, filmmakers continue to face challenges involving production financing, distribution, piracy, internet affordability and the ability to generate sustainable revenue from their work.
Partnerships between telecommunications companies and content creators could help address some of these challenges by connecting locally produced entertainment with established digital distribution and promotional networks.
The arrangement also demonstrates how companies outside the traditional film industry can participate in supporting creative businesses.
For Nigerian audiences, the availability of seven additional movies during the Christmas season could provide more entertainment choices, particularly for viewers who follow Oboli’s productions online.
For the filmmaker, the collaboration provides an opportunity to strengthen her production brand, expand her audience and potentially create more opportunities for people working within her production network.
Nevertheless, the long-term value of the arrangement will depend on the quality of the films, audience reception, accessibility and the commercial results achieved by both partners.
What Happens Next?
The first of the seven movies is scheduled to premiere on November 13, 2026, with the remaining releases expected to follow during the festive season.
Oboli has indicated that the movie titles will be unveiled on their respective release dates rather than announced in advance.
This means audiences will have to follow updates from her official entertainment platform for details about each production.
The partnership has already generated anticipation among her followers, although the success of the project will ultimately be measured by audience engagement, viewership and the opportunities it creates for the creative professionals involved.
As Nigeria’s entertainment industry continues to expand its digital presence, the collaboration between Omoni Oboli and MTN Nigeria provides another example of how filmmaking and telecommunications can work together to bring local stories to wider audiences.
The seven-film initiative could also contribute to the growing demand for Nigerian entertainment during the Christmas period, when families and digital audiences traditionally seek new content.
For now, attention remains on the November 13 premiere and the subsequent unveiling of the remaining six productions.
Image Description
A photograph of Nollywood actress, filmmaker and producer Omoni Oboli at the MTN x Omoni Oboli TV Christmas Movie Mixer in Lagos, where she announced her partnership with MTN Nigeria to release seven new movies for the 2026 Christmas season. The image should ideally show Oboli at the event, either posing with representatives of MTN Nigeria or addressing guests against a background featuring the event’s Christmas-themed decorations and movie promotional materials.
Sources
- Omoni Oboli’s official Instagram announcement, November 4, 2026.
- TheCable Lifestyle – Report on Omoni Oboli’s seven Christmas movies and reasons for partnering with MTN, November 6, 2026.
- Voice of Nigeria – Report on the Omoni Oboli and MTN Nigeria Christmas movie partnership, November 5, 2026.
- QED.NG – Report on Omoni Oboli’s partnership with MTN Nigeria, November 4, 2026.
